Mcdvoice is the customer satisfaction survey by Mc Donald’s operated worldwide. It is one of the biggest ham burger restaurant that feeds millions of people all over the world. Mc donalds takes cutomer satisfaction survey to know the opinion and views of its customers. If gives you cash prize and many gifts in return to your survey. You can get cash back or the discount on your next visit Mc Donalds.
Www McdVoice Com Survey Guide
McDonald’s is the largest chain of burger fast food restaurants in the world. Founded in 1940 as a barbecue restaurant, the chain now serves approximately 68 million customers every day in 119 countries. In addition, the company boasts 35,000 outlets worldwide. A McDonald’s outlet is run by either an affiliate, a franchise, or the company itself. To encourage its customers to take survey, Mc Donalds will give you an appreciation of cash back or discount on the next visit. Once you give your survey you get a validation code at the end which you can use to redeem your offer in the next visit.
Ma Donald’s revenues come from sales in the company’s restaurants, fees paid by franchisees, royalties, as well as rent. The chain mostly sells hamburgers, cheeseburgers, fries, chicken, milkshakes, soft drinks, breakfast items, and desserts. However, in response to changing tastes, McDonald’s expanded its menu to include smoothies, wraps, fruit, fish, and salads.
How to Take Mc Donald’s Voice Survey
You can take this survey and get benefited. The awesome feature about this survey is that you can take this survey five times a month. Any other surveys will give only one coupon on one receipt but Mc donalds is the only restaurant that gives you five survey coupons in a month. You can use give your feedback and get benefited by Mc Donalds. To take Mc Donald’s survey you need full fill certain requirements, which are as follows;
Requirements for McdVoice Survey
- You need a receipt of recent visit to Mc Donalds with survey invitation code on it. You will need this survey code later in the process.
- You should be United States citizen.
- You must be at least 15 years or more to take this survey.
- You must be able to read either English or Spanish.
- You will need a computer with good internet connection.
- You should not be related to the Mc Donalds employee in any ways.
- You must use the validation code after the survey within 30 days after your survey in any of the Mc Donalds restaurants.
- You might need store number, date of visit and time of visit to the Mc Donalds restaurant.
Mcdvoce Customer satisfaction Survey Regulations :
Although McDonald’s is making efforts to save the business, it has repeatedly proved to be insufficient. Steve Easterbrook, the chief executive of the company, in one of his interviews mentioned the following weaknesses as the reasons behind McDonald’s declining image.
- Lack of high-quality food
According to Easterbrook, “Customers are demanding great taste, high-quality food”. He further said, “McDonald’s needs to make changes in its core menu to meet the customers’ demand”. Being one of the biggest food brands McDonald’s has always been in debates regarding the quality of its food. In this competitive age people are becoming conscious of their physicality which is in direct relation to the success of the food industry. As a step in this direction, McDonald’s has pledged to remove some ingredients from its chicken.
- Customers’ changing tastes and needs
Customers want a more advanced experience than what McDonald’s is offering them. Easterbrook maintains: “The Company needs to be faster with innovations and smatter with taking risks”. One of the things which made McDonald’s successful in its early years was the introduction of the “Speedee Service System”. A move which was ahead of its time and which made McDonald’s what it is today, fulfilling the McDonald’s brothers’ American Dream. A similar effort is required at present to again pave the path of McDonald’s success.
- Corporate Structure
The corporate structure of McDonald’s is overstuffed and burdened. The company plans to remove away layers of management to reorganize procedures. Easterbrook says: “Our existing organization is inefficient and lacks clear accountability. We need to execute fewer things better.” It is of utmost importance to simplify the system of management to enhance the performance of the company.
- Lengthy Menu
The lengthy menu of McDonald’s is slowing down its service.Dhavale, a researcher, maintains that, “ McDonald’s thinks according to the customers’ tastes, value system, lifestyle, language, perception.” This reflects its commitment with its customers. According to the Wall Street Journal, “ McDonald’s menu has grown 42.4% in the past 7 years from 85 items in 2007 to 121 items today.” So it can be said that some of the innovations are not working for McDonald’s the increase in menu has slowed down its performance. The need of the hour is to make an effective strategy with all its consequences in mind.
- Brand’s Message
Through the course of these years McDonald’s has lost control of its brand’s message. The excitement and enthusiasm attached with it has been withering away for quite a long time now. The company needs to bring the excitement back to it, by connecting with more customers digitally and by increasing the transparency concerning the quality of its food. Easterbrook says, “ One thing we can do is make available the facts as they are today. So people make judgments based on reality instead of misconceptions.”
- Less power to the Franchisers
The company does not give sufficient power to its franchisers. McDonald’s is a worldwide expanded brand and it is difficult to single-handedly control such a large company. It is important to give ample power to its franchisers.
Mcdvoice survey Guide:
- To take mcdvoice survey, visit the official website of Mc Donald’s customer satisfaction survey web page. Choose your preferred language.
- You will be directed to the page asking for survey code. You can find the survey code on the top of your receipt. Survey is usually of 26 digits. If you don’t find survey code on your receipt then you can enter store number, date of visit and time of visit to the Mc Donalds which is asked in the next page.
- Now click on “start” to start your survey. You will asked few questions about your feedback from your previous visit.
- You will be about the type of your order whether you came for Dine- in, Carry- out or Driv- thru.
- Once you specify the type of order you will asked a few questions about cleanliness, service, staff cooperation and more.
- Answer the questions honestly which will take a few minutes for you to answer. After answering and submitting the questions you will get a unique validation code at the end.
- Note down the validation code on your receipt and take it with you on your next visit to Mc Donalds. Using this validation code you can redeen your offer and take back some benefit on food.
Conclusion for Www Mcdvoice Com Survey
This is the complete procedure about how to do your Mc Donalds survey. The main objective of this customer satisfaction survey is to understand the perspective of customers about their services. To assess the performance staff and other crew. To warn the staff in case the feedback is bad. To get new ideas and thoughts from customers and execute them for better business. This survey is not for their alone benefit, Mc Donalds is giving back some discount and cash back offers that too for five times a month. This is really cool!! Go give the survey now and enjoy your next visit to Mc Donalds.